The Objectives of ROC Pride are:
- To educate about the diversity, issues and goals of the LGBTQ and Allied Communities.
- To provide a forum for Rochester to celebrate the history and accomplishments of, and for, LGBTQ and Allied citizens.
- To provide an opportunity for networking and outreach by the businesses, services and organizations that welcome LGBTQ and Allied people their friends and families.
- To celebrate the health, dignity, self-respect and freedom that comes with honest and authentic living and loving.